Musically Yours: June 2010

Dear faithful readers,

To begin with, I'd like to extend my sincere apologies to each and every one of you for this long, indefinite, unplanned, unannounced sabbatical I've taken from blogging. No doubt a lot of you may have been rendered incapacitated without your daily dose of ATH wisdom.

I'm afraid long hours at work have bogged me down all this while. The old ATH spirit and fervour I fear to admit has not been up to snuff these last few weeks. But you needn't worry! Your beloved, friendly neighbourhood ATH is back. Quite like a Phoenix that rises from its ashes to soar yet again into the wide, open yonder like an eagle (or rather a Phoenix), I'm resurfacing into the wide, open space that is the internet.

This reminds me of a curious incident that involves a certain gentleman I had the pleasure of making an acquaintance with a while ago. Now this gentleman, a father of two and a husband of one (we suppose), suddenly vanished one fine morning and wasn't heard from for 3 strainght days. Three days later he shows up at home, where his wife and kids are worrying and panicking over his mysterious disappearance, with a "What ho! Lovely day out there today, isn't it? How's everyone doing?" A brilliant idea, I figured. Keeping it fresh! Gives one a chance to collect oneself together, get one's bearings, have the old bodily fluids flowing again as per heavenly design. Unfortunately though, this particular gentleman's wife felt otherwise. Apparently, he's now on the street, divorced, paying heavy alimony and a chronic alcoholic. To this day, no one really knows where he was those 3 days. Many suspect he was frozen in a time capsule. I personally beg to differ. I mean, if you are going to freeze someone in time, it should be atleast for a few decades to make the return more dramatic. Freezing someone for 3 days is as effective as 1 push-up in a lifetime is to your physique.

Well clearly that's not the most ideal way to "keep things fresh"! Make sure you think your plan thoroughly through prior to execution. But still here I am - back for good with truckloads of updates and tales to share. I will be blogging more frequently and that, my good friends, is the ATH promise. I should warn you though that the ol' ATH promise is not and will probably never be as reliable and impeccable as the TATA Promise, but nevertheless it's indubitably something you can put your money on, rest assured. So you could look forward to the upcoming posts.

By the way, for those of you who are wondering what the title signifies, it's based on the 1972 Bruce Lee film by the same name, which seems to succinctly summarize my reemergence to the blogosphere. Besides dragons are just plain awesome \m/ !!!

I've come across some brilliant commercials of late! These ads are absolutely prefect by all means - creative, innovative and ingeniously humourous. This surely bodes well for the field of advertising that most people feared had saturated and could no longer instigate novel and impactive ideas. I've added a few commercials below in the reverse chronological order that I discovered them...

1. Malibu Rum commercial - "Sunshine"